A UGC (User-Generated Content) platform streamlines the entire process of sourcing, managing, and deploying authentic, customer-created media—like photos, videos, and reviews—across all your marketing channels. UGC platforms offer key features such as:
Cohley is first and foremost a content generation platform, but we also offer influencer features and solutions similar to influencer platforms like GRIN and Mavrck. If your sole objective is to ramp up influencer efforts, you might find better options elsewhere.
Cohley makes it easy for brands to generate photos, short videos, and product reviews. The platform supports both user-generated content and polished branded material that's perfect for retail sites like Amazon, Walmart, Target, and social media, emails, websites, and more. Plus, you’ll have ongoing rights to use the content.
Absolutely. You can track engagement metrics and audience demographics with Performance Metrics. Check out content performance metrics like earned media value, Instagram and TikTok engagement, and product review health.
With Cohley’s Collaboration Suite, team members are able to collaborate much more effectively throughout the content creation process. It’s a beautiful solution for big teams, brands that need legal approvals, and/or brands that have a decision making hierarchy to adhere to.
Cohley enables teams to share Creative Briefs, vet applicants and content, and keep everyone aligned to speed up approval cycles.
Cohley works with partners like BazaarVoice, Yotpo, Okendo, Stamped.io, and Power Reviews. Just let us know which partner is displaying your reviews, and if you're using another service for syndicating to retailers, and we’ll align with your current flow.
Your Customer Success Manager (CSM) will make sure we have the right credentials before you get started. If you ever decide to switch vendors, you own those reviews and can easily download them to upload to a new platform whenever you want.
You’re able to generate as many assets as you need. Cohley doesn’t put a cap on the number of Creators you can collaborate with or the assets you can create for each Brief. Just make sure your Creator compensation budget matches the number of assets you're requesting.
You’re able to generate as many assets as you need. Cohley doesn’t put a cap on the number of Creators you can collaborate with or the assets you can create for each Brief. Just make sure your Creator compensation budget matches the number of assets you're requesting.
Cohley has more than 100,000+ pre-vetted Creators, and we’re adding thousands more each month. Creators reach out to work with you, so you can skip the hassle of recruitment and outreach.On average, a Cohley Brief gets over 100 Creator applicants, and Cohley organically adds over 2,500 per month.