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CreatorIQ

Cohley vs. CreatorIQ

Comparing Cohley and CreatorIQ? This guide lays out the facts to help you make the right decision for your organization.
Cohley logo
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CreatorIQ logo

About Cohley

Cohley is a content generation platform that supports every important brand-to-consumer interaction throughout the customer journey. The platform helps brands with influencer activations and enables users to generate content ranging from short-form UGC, to professional photography, to product reviews. Cohley provides customers with elite customer success support as well as a fully managed offering to help with strategy and execution.

Cohley is perfect for: mid-market and enterprise brands that need a comprehensive solution for generating content that supports paid and organic social, e-commerce, and retail activations.

Cohley isn't a fit for: small brands looking to support one-off content needs without strategic support.

About CreatorIQ

CreatorIQ is an end-to-end tool for sourcing, managing, and measuring the performance of creators, built for enterprise teams—typically used for influencer activations. Unlike other UGC platforms that offer proprietary creator networks, CreatorIQ helps brands manage sourcing and conducting outreach to content creators, providing rich data from social media users to meet highly-specific criteria. It also provides team collaboration tools and analytics to measure campaign performance across several dimensions, including by creator.

CreatorIQ is perfect for: enterprise teams seeking niche creators, and who have the resources to manage creator outreach in-house.

CreatorIQ isn't a fit for: teams without the resources to manage creator recruitment and who would benefit from direct access to Creators in a network, or brands seeking professional video, professional photos, or reviews.

Cohley vs. CreatorIQ at a glance

Compare the top features of Cohley and CreatorIQ.

Cohley

CreatorIQ

Content
UGC video
UGC photos
Professional video
Professional photos
Video reviews
Text reviews
Influencer activations
Platform
In-platform creators
Creator management
Content library (DAM)
Performance analytics
Enterprise workflows
Payment management
Full content rights in perpetuity
API
Competitor analytics
Product seeding
Services
CSMs / expert strategic guidance
Fully managed offering
Ambassador management
Consumer insights
Compliance
SOC2
Pentest
Integrations and partnerships
Meta
TikTok
Amazon
Walmart
Yotpo
BazaarVoice
PowerReviews
Shopify

"Cohley streamlines the content creation process for us. We can select creators that fit our aesthetic that we wouldn’t have found through an organic search."

Samantha Lentsch logo
Samantha Lentsch
Social Media & Partnerships Coordinator, T3 Micro