The Cohley Blog

The latest in all things consumer, content, and Cohley.

Cohley Campaign Spotlight : Codex Beauty

With this campaign, Codex beauty was looking to source reviews for one of their new Hero product’s. Brand’s see a 65% lift in sales when they have more than one product review on a product page so generating a large number of authentic reviews was important. By working with Cohley creators, Codex Be
Tom Logan
July 17, 2020
October 9, 2024

Cohley & PowerReviews Announce Strategic Partnership

Cohley & PowerReviews Announce Strategic Partnership
Tom Logan
July 15, 2020
October 9, 2024

Cohley Campaign Spotlight : SendaCake

With this campaign, SendaCake was looking to generate high quality, website worthy content from Cohley photographers. Along with their website, these images will be used in their paid ads and social! By working with Cohley creators, Sendacake was able to generate over 260 high quality images at less
Tom Logan
June 9, 2020
October 9, 2024

5 Podcasts Marketers Should Listen To Right Now

While working from home, podcasts are a great way to gain valuable information on industry topics, best practices, and success stories. It's also a lot easier than reading a book.  Here are our Top 5 Marketing Podcasts right now:  MARKETING SCHOOL Neil Patel and Eric Siu bri
Tom Logan
May 19, 2020
October 9, 2024

Cohley Campaign Spotlight : Threadless

The goal of this campaign was to get a variety of UGC assets to test across marketing channels. It was important to Threadless that the content was authentic, relatable, and showed off the artwork on the shirts while highlighting the unique style of each creator. We ended up working with 17 creators
Tom Logan
May 12, 2020
October 9, 2024

Cohley & Yotpo Announce Strategic Partnership

Cohley & Yotpo Announce Strategic Partnership   We’re thrilled to announce our partnership with Yotpo , the leading eCommerce marketing platform helping forward-thinking brands accelerate direct-to-consumer growth with the most advanced solutions for reviews, loyalty, SMS marke
Tom Logan
May 8, 2020
October 9, 2024

The Rise of Micro Influencers

The Rise of Micro Influencers
Tom Logan
May 1, 2020
October 9, 2024

Cohley Campaign Spotlight : White Leaf Provisions

With this campaign, White Leaf Provisions was looking to generate in-store traffic to its newest retailer, Whole Foods. Through a combination of Instagram posts and stories, Cohley creators reached over 73k consumers and generate over 70 actionable pieces of content.
Tom Logan
April 29, 2020
October 9, 2024

5 Tips to Build Rock-Solid Creator Relationships

You might assume that communicating with creators on Cohley is easy like Sunday morning. While it’s certainly not brain surgery, there are some basic principles to follow to best optimize outcomes. We’ve seen plenty of brands veer far away from those principles, and there’s a clear correlation bet
Tom Logan
April 24, 2020
October 9, 2024